Vimag Labs is a deep-tech startup that has raised 5M in a funding round led by Accel together with Chakra Growth Fund and Thinkuvate. This will see the end of magnet-free electric motors being designed by the Bengaluru-based company to be used in EVs and other applications, a move towards a way in which EV motors are being designed.
The Accelerate Commercialisation Funding
Vimag Labs will invest the capital into the commercialization of its patented motor platform as well as in scaling up its engineering process and increasing its manufacturing power. The company also intends to execute go-to-market in three specific industries: automotive, industrial, and defense.
Vimag Labs, created by Manish Seth and Dr. Piyush Desai, in September 2025 will respond to the challenges of the current electric motor business, primarily the fluctuations in costs and constraints in the supply chain that are associated with rare earth magnets.
The technology of magnet-free motors is explained
Electric motors traditionally are based on permanent magnets produced with rare earth materials. These are costly magnets which are vulnerable to supply chain interruptions especially with a high reliance on imports worldwide. This dependence is eliminated in the solution devised by Vimag Labs whereby the magnetic fields are electronically created with advanced software and power electronics.
The Virtual Magnet Synchronous Motor platform by the company, instead of using physical magnets, employs a system that is software-controllable and hopes to achieve the same efficiency as the traditional kinds of motors in addition to enhancing the resilience of the supply chain.
Focus on EVs and Beyond
Vimag Labs will initially roll out its technology on two- and three-wheeler electric vehicles, which are a booming market of the mobility industry in India. Outside EVs, HVACs, industrial machines, and defense equipment can be the potential users of the technology.
The company states that it is already testing its technology on real-world vehicles, and their level of readiness was 7 Technology Readiness Level, which means that they have high-quality prototyping in the environment. Its electronic control systems actually began to be commercialised several years ago, and have joint ventures with several large original equipment manufacturers (OEMs both in India and abroad).
Industry Effect and Future Prospect
Experts in the industry believe that the magnet-free solution proposed by Vimag would enable the company to become less reliant on imports of rare earths, decrease prices, and empower the local ecosystem of EV production. The startup provides automakers with an easy way to embrace this new technology without having to remodel their manufacturing lines by providing a plug-and-play solution.
Through such an injection of funds, Vimag Labs will grow and speed up the progress in the field of electric motors and the overall mission of India to develop high-tech, sustainable EV parts.
